Outcomes Tank

Skip the booth. Sit down 1:1 with the educators and institutional buyers who actually decide what gets adopted.

Apply Now

October 14–15, 2026 | Columbia University, NYC

You’ve Built The Product. Now You Need The Room.

EDTECH WEEK proudly presents Outcomes Tank — structured 1:1 meetings that put your product in front of the educators and institutional buyers who actually decide what gets adopted.

Skip the booth and the passive foot traffic. Walk away with direct feedback, real relationships, and a sharper go-to-market.

Outcomes Tank is open to EdTech companies at any stage, from pre-revenue to growth. Choose the 1-Day or 2-Day experience that fits your goals when you apply.

A Typical Expo Booth vs. Outcomes Tank

THE PROBLEM: A TYPICAL EXPO BOOTH

  • Passive foot traffic — you wait, they wander by

  • No guarantee you meet the right buyer

  • Short, unstructured, one-off conversations

  • Hard to turn into real pipeline

THE OUTCOME: OUTCOMES TANK

  • 4×30-minute 1:1 meetings, scheduled into your day

  • Curated educators & institutional buyers

  • Structured feedback on value, messaging & fit

  • Real relationships that lead to pilots, partnerships & customer stories

BENEFITS

Outcomes Tank puts your company in structured 1:1 meetings with educators and institutional buyers — no booth, no foot traffic, just direct conversations with the people who decide what gets adopted.

  • 4 × 30-minute scheduled 1:1 meetings with educators & institutional leaders (2 hours of conversations) for the 1-Day Experience

  • 8 × 30-minute scheduled 1:1 meetings (4 hours of conversations) for the 2-Day Experience

  • 1 entrepreneur registration included (2 for the 2-Day Experience)

  • Live product demos and structured feedback sessions

  • Insights into product adoption and buyer needs

  • Optional: Featured Think Tank session — Connecting Schools and Partners (K-12 fellows)

Cost:

$2,500 (1-Day) · $5,000 (2-Days)

Apply Now

Leaders need access to Leaders

  • Curate Connections

    Sit down 1:1 with K-20 educators, administrators, and institutional buyers from New York’s EdTech community, scheduled in advance, no app required.

    Leaders need other leaders.

  • Showcase Your Vision

    Get 4 or 8 scheduled 30-minute 1:1 meetings to present your product directly to the decision-makers who evaluate it.

    Captivate the industry.

  • ACCESS PERKS

    Includes 1 entrepreneur registration (2 for the 2-Day Experience), live product demos, structured feedback sessions, and insights into buyer needs.

    It's that simple.

Apply Now

Built For EdTech Companies Ready To…

  • Validate your product with real educator and buyer feedback

  • Improve your go-to-market and messaging

  • Build lasting relationships with K-20 decision-makers

  • Understand what buyers actually need to say yes

  • Create customer stories and case studies

Who You’ll Be Sitting Across From

Educators apply to participate in Outcomes Tank. Selected educators receive complimentary access to EdTech Week in exchange for spending two hours meeting 1:1 with four companies, sharing feedback on products, solutions, and market fit based on their real experience as educators and users.

Want Support Before & After EdTech Week?

Add StartEd Membership for continued mentorship, community, and go-to-market support — on top of your Outcomes Tank experience.

Early Stage Membership — $500/mo

  • Curated introductions to StartEd mentors

  • Access to the StartEd founder community

  • Founder peer circles

  • Masterclasses and workshops

  • Data room support

Growth Stage Membership — $1,000/mo

  • Curated introductions to StartEd mentors

  • Access to the StartEd founder community

  • Founder peer circles & masterclasses

  • GTM strategy support

  • Growth-focused data room & investor readiness

  • Resources to support scaling sales & partnerships

Two Ways To Engage

Choose the level of support that fits where your company is right now.

Outcomes Tank Only

  • Educator feedback

  • Product validation

  • Buyer conversations

  • EdTech Week exposure

Outcomes Tank + Membership

  • Pre-event preparation

  • GTM support

  • Ongoing founder resources

  • Continued connections after EdTech Week

Not A Traditional Booth.
A Validation Experience.

It helps EdTech companies turn EdTech Week into meaningful conversations, stronger products, and new growth opportunities. Companies leave with:

  • Direct educator feedback

  • Better understanding of buyers

  • Stronger messaging

  • New relationships

  • Customer & partnership opportunities

Apply Now

OUTCOMES TANK FAQS

  • Outcomes Tank puts your company in structured 1:1 meetings with the K-20 educators, administrators, and institutional buyers who actually decide what gets adopted, no booth, no passive foot traffic, just direct conversations. Whether you’re pre-revenue or growth-stage, it’s one of the most efficient ways to get real feedback and build the relationships that move deals forward.

  • Outcomes Tank is open to EdTech companies at any stage, from pre-revenue to growth. Choose the 1-Day or 2-Day experience that fits your goals when you apply.

  • Your Outcomes Tank registration includes:

    • 4 × 30-minute scheduled 1:1 meetings with educators & institutional leaders (2 hours of conversations) for the 1-Day Experience

    • 8 × 30-minute scheduled 1:1 meetings (4 hours of conversations) for the 2-Day Experience

    • 1 entrepreneur registration included (2 for the 2-Day Experience)

    • Live product demos and structured feedback sessions

    • Insights into product adoption and buyer needs

    • Optional: Featured Think Tank session — Connecting Schools and Partners (K-12 fellows)

  • There’s no booth to staff. Your 1:1 meetings are scheduled in advance and held in dedicated meeting spaces at Alfred Lerner Hall, Columbia University. You’ll receive your full meeting schedule ahead of the event so you can prepare for each conversation.

  • The 1-Day Experience is $2,500 and the 2-Day Experience is $5,000. If you’re interested in broader visibility and sponsorship opportunities at EDTECH WEEK, please get in touch with our team.

  • Every Outcomes Tank cohort includes a Featured Think Tank Session — a facilitated discussion where participating founders and educators dig deeper into trends, shared challenges, and opportunities in EdTech — an added chance to connect with peers across the cohort.

  • Yes. StartEd Membership can be added at any point — before, during, or after you apply for Outcomes Tank. Just let the StartEd team know and they’ll get you set up.

Apply For Outcomes Tank

Tell us about your company. Our team will follow up within 2–3 business days to confirm your spot and walk you through next steps.

Questions in the meantime? Email roxy.zinchuk@started.com